ORLANDO, FL – July 15, 2026 – JW Marriott Orlando Bonnet Creek Resort & Spa, the upscale Orlando retreat, is pleased to announce the appointment of Isa Lee as Director of Sales and Marketing. Lee arrives with more than a decade of experience driving growth at the region’s top resorts, bringing a proven record in group sales, regional market development, and strategic account leadership that will further elevate JW Marriott Orlando Bonnet Resort & Spas’s momentum across group and leisure segments.
Lee joins the resort from JW Marriott Orlando Grande Lakes, where she served as Associate Director of Sales and oversaw a $33 million group revenue portfolio. In this role, Lee led high-performing sales teams across multiple market segments, driving commercial performance while cultivating top talent. She has developed a deep knowledge of luxury hospitality, group sales, and destination marketing throughout her career, previously holding senior sales roles at Hilton Orlando, and the Walt Disney World Swan and Dolphin.
“Few resorts can truly deliver for both a major meeting group and leisure travelers at the same level, at the same time,” said Lee. “As Orlando continues to evolve as one of the country’s most dynamic destinations that serves many travelers, I look forward to building on the incredible success this resort team has already created.”
Throughout her career, Lee has earned numerous accolades for her leadership and impact, including Marriott International’s Chairman’s Circle, President’s Club, Emerging Leader Program honors, and Sales Team of the Year – East Region (Luxury). She was also part of the team recognized with the Forbes Travel Guide Five-Start Award for the Ritz-Carlton Orlando, Grande Lakes.
“Isa has an incredible understanding of the JW Marriott brand and Florida market,” says Damien Hirsch, General Manager at JW Marriott Orlando Bonnet Creek Resort & Spa. “We’re excited to welcome her expertise to the team as we continue to grow our regional and national presence and further position JW Marriott Orlando Bonnet Creek as one of Orlando’s premier resorts.
JW Marriott Orlando Bonnet Creek, the sophisticated family-friendly resort, is tucked away in the Bonnet Creek nature preserve, and offers an elevated retreat in the popular travel destination. The resort offers upscale experiences for dining and leisure, as well as meetings and events groups. With two outdoor pools, an award-winning Spa by JW, nationally recognized dining at Sear + Sea and rooftop restaurant illume, a Michelin recommended restaurant, and kid-approved activities, guests of all ages will find their fun at JW Marriott Orlando Bonnet Creek Resort & Spa. For more information visit, www.jwmarriottorlandobonnetcreek.com.
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About JW Marriott
JW Marriott is part of Marriott International’s luxury portfolio of brands and consists of beautiful properties and distinctive resort locations around the world. JW Marriott is a tribute to the founder of Marriott International, J. Willard “J.W.” Marriott, who prioritized his own well-being so that he could take better care of others. Inspired by his approach to life and rooted in holistic well-being, JW Marriott properties offer a haven designed to allow guests to focus on feeling whole – present in mind, nourished in body, and revitalized in spirit – through programs and offerings that encourage them to come together and experience every moment to the fullest. Today there are more than 125 JW Marriott hotels in 41 countries and territories worldwide that cater to sophisticated, mindful travelers who come seeking experiences that help them be fully present, foster meaningful connections and feed the soul. Visit JW Marriott online, and on Instagram and Facebook. JW Marriott is proud to participate in Marriott Bonvoy®, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments and unparalleled benefits including complimentary nights and Elite status recognition. To enroll for free or for more information about the program, visit marriottbonvoy.com.
