RX Global, organiser of Arabian Travel Market (ATM), has announced that the 2022 edition of its annual showcase, will focus on the future of international travel and tourism and the likely challenges and the benefits, for a resilient industry that is still coming to terms with the new normal.
COVID-19 has dominated our lives since March 2020 and continues to do so in many parts of the world. However, although international travel tourism has learnt from past experiences and adapted in some cases almost seamlessly, we now have an ideal opportunity to look ahead to the future of our industry.
Dwelling too much on the pre-covid past, would not necessarily be productive, especially because so many industry parameters and social attitudes have since been completely reset, said Danielle Curtis, Exhibition Director ME, Arabian Travel Market.
Undoubtedly innovation through IoT, AI, AR, VR and improved connectivity overall, will change the face of our industry dramatically, however, there are other challenges, that we should address together and share industry best practice.
These issues include climate change and broader social challenges, as well as stakeholder attitudes towards equity in health, education and economic opportunity, particularly in the communities that we operate in, added Curtis.
Now in its 29th year and working in collaboration with the Dubai World Trade Centre (DWTC) and Dubais Department of Tourism and Commerce Marketing(DTCM), the event, will take place live and in-person at the Dubai World Trade Centre (DWTC) from Sunday 8 to Wednesday 11 May. In similar fashion to the 2021 format, a virtual edition will again take place the following week on Tuesday 17 and Wednesday 18 May 2022.
Show highlights in 2022 will include, among others, destination summits focused on key source markets Saudi, Russia, China and India, Travel Forward, the leading global event for travel technology which puts a spotlight on the latest, next generation technology for travel and hospitality, ATM buyer forums and speed networking events, as well as Arival Dubai @ ATM a dedicated in-destination forum.
ATM 2022 will also host dedicated conference summits on the Global Stage, covering aviation, hotels, sports tourism, retail tourism and a special hospitality investment seminar. The Global Business Travel Association (GBTA), the worlds premier business travel and meetings trade organisation, will once again be participating at ATM. The GBTA will deliver the latest business travel content, research and education to drive the recovery and support growth in business travel.
ATM will play an integral role in Arabian Travel Week, a festival of events dedicated to travel professionals from all over world, to collaborate and shape the recovery of the Middle East travel industry, through exhibitions, conferences, breakfast briefings, awards, product launches and networking events
Given the global travel and social restrictions, the ATM 2021 live, and in-person event was well received, with over 21,600 attendees from 110 different countries. During the virtual event, 30,790 profiles were registered on the ATM Virtual platform, almost 20,000 face-to-face virtual meetings took place and there were over 6,600 conference views.
Putting those figures into context, ATM which is often considered by industry professionals as a barometer for the Middle East and North Africa tourism sector, welcomed almost 40,000 people to its 2019 event with representation from 150 countries.
About Arabian Travel Market (ATM)
Arabian Travel Market (ATM), now on its 29th year, is the leading, international travel and tourism event in the Middle East for inbound and outbound tourism professionals. ATM 2021 showcased over 1,300 exhibiting companies from 62 countries across nine halls at Dubai World Trade Centre, with visitors from more than 140 countries over the four days. Arabian Travel Market is part of Arabian Travel Week. #IdeasArriveHere
Next in-person event: Sunday 8 to Wednesday 11 May 2022, Dubai World Trade Centre, Dubai https://www.wtm.com/atm/en-gb.html
About Arabian Travel Week
Arabian Travel Week is a festival of events taking place within and alongside Arabian Travel Market 2022. Providing a renewed focus for the Middle Easts travel and tourism sector, it includes ATM Virtual,ILTM Arabia, Arival Dubai, Influencers events and activations, as well as Travel Forward. It also features the ATM Buyer Forums,ATM Speed Networking Events as well as a series of country summits.
About RX (Reed Exhibitions)
RX is in the business of building businesses for individuals, communities and organisations. We elevate the power of face-to-face events by combining data and digital products to help customers learn about markets, source products and complete transactions at over 400 events in 22 countries across 43 industry sectors. RX is passionate about making a positive impact on society and is fully committed to creating an inclusive work environment for all our people. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. www.rxglobal.com
RELX is a global provider of information-based analytics and decision tools for professional and business customers. The Group serves customers in more than 180 countries and has offices in about 40 countries. It employs over 33,000 people, of whom almost half are in North America. The shares of RELX PLC, the parent company, are traded on the London, Amsterdam and New York Stock Exchanges using the following ticker symbols: London: REL; Amsterdam: REN; New York: RELX. The market capitalisation is approximately 33bn, 39bn, $47bn.*
*Note: Current market capitalisation can be found at http://www.relx.com/investors
About World Travel Market
World Travel Market(WTM) Portfolio comprises leading travel events, online portals and virtual platforms across four continents, generating more than $7.5 billion of industry deals. The events are:
WTM Virtual,is the WTM Portfolio virtual platform, created to offer global delegates the chance to arrange one-to-one virtual meetings, to do business, attend conference sessions and roundtables, take part in speed networking and more. WTM Virtual embrace the global leading travel shows in one platform.
WTM London, the leading global event for the travel industry, is the must-attend three-day exhibition for the worldwide travel and tourism industry. Around 50,000 senior travel industry professionals, government ministers and international media visit ExCeL London every November, generating over 3.71 billion in travel industry contracts.
Next live event: Monday 1 to 3 November 2021 at ExCel London
Next WTM Virtual: Monday 8 to 9 November 2021 Virtual
WTM Latin America takes place annually in So Paulo and attracts around 19,000 tourism professionals during a three-day event. The show offers qualified content, as well as networking and business opportunities. In its ninth edition the first 100% virtual WTM Latin America followed its focus on effective business generation and reached the milestone of 4,200 meetings held between buyers, travel agents and exhibitors.
Next event: Tuesday 5 to Thursday 7 April 2022 Expo Center Norte, SP, Brazil
WTM Africalaunched in 2014 in Cape Town, South Africa.More than 6,000travel industry professionals attend Africas leading inbound and outbound travel and tourism market. WTM Africa delivers a proven mix of hosted buyers, media, pre-scheduled appointments, on-site networking, evening functions and invited travel trade visitors.
Next event: Monday 11 to Wednesday 13 April 2022 Cape Town International Convention Centre, Cape Townhttp://africa.wtm.com/