On the Move

7957 17 Jul 2021

Anantara Eastern Mangroves Promotes Ghaida Arabi as MarCom & PR Manager

Ghaida Arabi has in-depth knowledge of PR, branding, and social media marketing.

14 July 2021 (Abu Dhabi, UAE) Anantara Eastern Mangroves Abu Dhabi Hotel is pleased to announce the appointment of Ghaida Arabi to the position of Marketing, Communications and PR Manager.

A communications graduate of Abu Dhabi University, Ghaida joined Anantara Hotels, Resorts Spas in 2018 as Area PR Executive, managing public relations activities for Anantara Eastern Mangroves, Qasr Al Sarab and Sir Bani Yas Island Resorts. In 2019, Ghaida was promoted to Assistant Marcom PR Manager at Anantara Eastern Mangroves, applying her in-depth knowledge of PR, branding, and social media marketing to several successful initiatives encompassing seasonal campaigns, special events, and the hotel's various FB outlets.

Among her myriad achievements at Anantara Eastern Mangroves are growing the hotels social media accounts, increasing the hotels web traffic, leading the rebrand of Impressions rooftop bar, executing campaigns for sold-out NYE and Ramadan events, and assisting with the hotels rollout of Abu Dhabi Governments Go Safe project, allowing the hotel to be among the first five in Abu Dhabi to be certified.

In recognition of her drive, talent and successes, Hotelier Middle East recently named Ghaida one of their Power 50 Hotel Marketers in the region.

Ghaida said, "What an incredible and fruitful journey it has been with Anantara Hotels, Resorts and Spas. I am very proud to have begun my career with an international five-star luxury brand and to havegrown within the company from an executive to a manager in three and a half years. I am very honoured and excited to take on the new role and challenge. I will continue to work wholeheartedly and diligently towards executing targeted marketing and PR strategies that keep Anantara Eastern Mangroves amongst the best city hotels in Abu Dhabi."

For more information about Anantara Eastern Mangroves Abu Dhabi Resort, call 02 656 1000 or email easternmangroves@anantara.com.

About Anantara:

Anantara is a luxury hospitality brand for modern travellers, connecting them to genuine places, people and stories through personal experiences, and providing heartfelt hospitality in the worlds most exciting destinations. The collection of distinct, thoughtfully designed luxury hotels and resorts provides a window through which to journey into invigorating new territory, curating personal travel experiences.

From cosmopolitan cities to desert sands to lush islands, Anantara connects travellers to the indigenous, grounds them in authentic luxury, and hosts them with passionate expertise. The portfolio currently boasts over 35 stunning hotel and properties located in Thailand, the Maldives, Indonesia, Vietnam, China, Cambodia, Malaysia, Sri Lanka, Mozambique, Zambia, the UAE, Qatar, Oman, Mauritius, Portugal and Spain, with a pipeline of future properties across Asia, the Middle East, Europe and Africa. The brands premier vacation ownership programme, Anantara Vacation Club, extends the opportunity to own a share in the Anantara experience with a portfolio of 8 luxurious Club ] Resorts as well as travel privileges at partner resorts and hotels worldwide.

For more information on Anantara Hotels, Resorts Spas, please visit www.anantara.com. Follow us on Facebook: www.facebook.com/anantara; Twitter and Instagram: @anantara_hotels

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