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57152 22 Aug 2020

PR Note No 2: Islamic New Year and the Latest Forecasts

Apples from Europe expressing their best wishes on the occasion of the Islamic New Year.

The Association of Polish Fruit and Vegetable Distributors "Unia Owocowa" and everyone involved in the promotional campaign "Strength of taste, vitamins and colors - get to know the quality of apples from Europe", the aim of which is to promote European apples in the United Arab Emirates, express their best wishes on the occasion of the Islamic New Year also known as the Year of Hijra.

We would like to take this opportunity to share some information in relation to the upcoming harvest season for our apples. According to the latest forecasts by WAPA (The World Apple & Pear Association), the apple harvest in Europe in 2020 will be only 1% lower than in 2019.

According to the website, there will be a large variation in production changes in individual countries: a large drop in production (-220 thousand tonnes, i.e. -13% y/y) is expected in France (the third EU producer and exporter apples) and in Hungary (-102 thousand tonnes, i.e. -23% y/y). Thus, Hungarian production, amounting to 350 thousand tones will be the lowest since 2011. The harvest in Italy may decline only slightly, by 1%. On the other hand, in Poland, apple production should be at the level of 3.4 million tonnes, i.e. 17% higher than in 2019.

Despite the increase, the Polish apple harvest according to WAPA will be lower by as much as 29% compared to the record-breaking in 2018. One of the reasons is a possible problem with employees for harvesting in the conditions of the increasing number of COVID-19 cases in Poland.

According to Agro Nawigator Bank PKO BP - as a result of smaller harvests in China and the USA (according to WAPA), the global supply of apples in the coming season is likely to decrease. However, it is in the context of distant markets, such as the United Arab Emirates, that this season gives European apples greater competitiveness in relation to other large apple producers in the world. We will soon inform you about the upcoming apple harvest.

The promotional campaign "The power of taste, vitamins and colors - get to know the quality of apples from Europe" aims to promote European apples, increase their competitiveness and consumption on the United Arab Emirates market and re-export markets from the UAE.

Feel free to contact us and get an offer:

Association of Polish Distributors

Fruit and Vegetables "Unia Owocowa"

Tel. (+48) 22 295 01 61

Mobile (+48) 696 859 993